India franchise and retailing

Exhibition name:India franchise and retailing

Organiser:Sahara india

venue:Cll Convention Centre, Chandigarh

Detail: Franchising offers an excellent opportunity for you to be in business for yourself. When you hear the word "Franchising" you probably think of fast food restaurants such as Burger King, McDonald's or Wimpy. But the truth is Franchising is so much wider than that. For a company with a product or service to sell, franchising provides an excellent opportunity for rapid expansion without an enormous outlay of capital. It is a distribution system that allows a business to conserve capital, and at the same time achieve fast market penetration making it a very attractive proposition to most business owners. One of the greatest advantages to them is that they get 100% commitment from their franchisees who have a stake in the business rather than staff or managers who simply work for a salary and may be less motivated. Franchising is successful - ask the banks, National Westminster, Barclays and The Royal Bank of Scotland alone have provided hundreds million of pounds. Banks support Franchising because it works - Franchisor and Franchisee failure rates are stunningly low compared to normal business where the failure rate is commonly quoted at 80% plus. Franchisee failure rate is under 5.3%. http://www.sarhaindia.com